AI Insights · Timothy · October 2025
Top Free-to-Play Games in Brazil Q3 2025: Unified Platform Insights
Explore the performance trends of Brazil's top free-to-play games in Q3 2025, with insights on downloads, revenue, and active users from Sensor Tower.
In the third quarter of 2025, Brazil's free-to-play gaming market witnessed significant activity across the top five games on a unified platform, combining both iOS and Android data. Insights from Sensor Tower reveal intriguing trends in downloads, revenue, and active user engagement.
Free Fire x NARUTO SHIPPUDEN by GARENA INTERNATIONAL I PRIVATE LIMITED saw a notable fluctuation in weekly revenue, starting at approximately $350K and reaching a peak of $627K by late July. Downloads varied, with a peak of 403K mid-quarter, while active users showed a slight decline from 12.7M to 10.5M by the end of September.
eFootball™ from KONAMI experienced a revenue boost early in the quarter, peaking at $532K. Downloads remained relatively stable around 100K, while active users decreased from 3.6M to 2.9M over the quarter.
Last War:Survival by FUNFLY PTE. LTD. started strong with $423K in revenue early July, then stabilized around $200K. Downloads initially peaked at 335K, dropping to 53K by the quarter's end. Active users showed a decrease from 742K to 364K.
Moon Active's Coin Master saw consistent weekly revenue, remaining around $240K. Downloads increased from 41K to 77K, while active users fluctuated slightly, ending at 1.3M.
Finally, Gossip Harbor®: Merge & Story by Microfun Limited showed a steady revenue increase, peaking at $271K. Downloads saw a decline from 205K to 112K, and active users decreased from 924K to 761K.
These insights highlight the dynamic nature of Brazil's gaming market, with each title demonstrating unique trends in user engagement and revenue generation. For more detailed data and analysis, visit Sensor Tower.